The 21st Century has seem the dawn of
Narrowcasting. Narrowcasting covers developing and delivering
specific audio and/or video content for a specific audience. In
the mainstream, the birth of channels like MTV bought about a
narrowcasting revolution. It delivered music video's to a
specific demographic - the teen market.
Narrowcasting can be used in so many ways. Digital Diversity can
work with your organisation to identify the key opportunities,
to assist in developing content and advise upon the best methods
of delivery.
IMPROVING CUSTOMER REACH AND ENHANCING RETURN ON INVESTMENT VIA
THE USE OF DIGITAL MEDIA & E-LEARNINGGrowing
broadband internet access, combined with a wealth of exciting
development tools, is revolutionising the world of training,
e-learning and distance education.
Technology now supports the use of audio visual content
delivered to the desktop that can be used to entertain, train,
engage and re-engage your audience in ways never before possible
providing a major boost to ROI.
Opportunities include:
• Development of Video Training:
for delivery via the Internet or DVD
• Development of on-line
training modules: to enhance and support existing hands-on
training programs and member seminars
• Re-purposing of existing
training content for on demand delivery 24/7
• Delivery of a live training
facility allowing your organisation to offer follow-on course
modules via low cost internet based technologies.
A well designed e-learning environment will focus on a
complete e-learning infrastructure and robust content that
improves time-to-market, solves compliance-related issues and
offers a good return on investment.
Possibly the most exciting opportunity for any organisation is
the provision of on-demand training content covering standard
workplace procedures.
Using E-Learning Technology, you can transform your online
presence into a virtual classroom. Recent advances in streaming
media, web conferencing and Internet connectivity have converged
to make it easier than ever to adapt existing training to an
online format.
Benefits of E-Learning:
Far Reaching
– Q-Super can offer training to a
worldwide audience beyond the normal confines of location.
Saving Your Clients Time and
Money – Your members can
access training at a time and location that suits them.
Serve More Clients
– Now you can serve the needs of those that do not have the time
or ability to come into a classroom
Self Paced Instruction
– Your members determine the
speed at which they go through the courses.
Improved Retention of the
Materials – Multimedia
courses that include streaming media and interactivity help
recreate the live classroom experience and appeals to all the
senses which enables your clients to better retain what they are
learning.
Far Reaching
– You can offer training to a wider audience beyond the normal
confines of location.
Increased Student
Participation – In a
traditional classroom, less than 1 in 5 students will respond if
they have a question. With online courses, the response rate is
much higher with more than 4 out of 5 students asking questions.
Access to Archived Course
Material – Members have
an opportunity to revisit materials as needed, allowing time for
greater understanding.
Greater Return On Investment
– Courses can be delivered time after time, with no additional
costs (other than hosting costs), ensuring a much greater return
on investment.
When combined with web facilitated ‘live on-line’
training or webinars, these benefits compound.
Digital Diversity can assist any
organisation to:
• Deliver interactive and self paced training
around the world
• Develop on-line training modules
• Train your personnel to develop and conduct classes using
leading web conferencing and online presentation software
applications
• Select a suitable hosting partner for your materials or
• Offer content online using Pay-Per-View and/or Subscription
services
• Secure and protect your content with the latest DRM
technologies
• Track Attendance using Real-time reporting
• Assist your team to re-purpose existing materials for delivery
via a variety of mediums including DVD
The future is in your hands
More and more businesses are adopting on-line strategies for
training and development of their teams as technology continues
to improve and make access to rich on-line training environments
a reality.
Key benefits include:
-
Exceptional marketing vehicle to promote existing content
-
Increased ROI on existing training content
-
Greater client retention
-
Increased flexibility in the delivery of short courses
-
A natural platform to develop 1 and 2 day courses into
longer ‘Action learning’ style programs, further extending
the reach of these programs
-
More flexibility for Trainers
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